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Project
: Branding
Client : iTerra Inc. |
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Project
: Web Project Client
: Krungthai
Inc. |
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Project
: Interactive CD Client
: Capcom USA, Inc. |
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Patrick Phonsakkhwa, our Creative Director, was called in
to create brand identity, signage and a new web site as
well as a communications system for iTerra Communications.
iTerra Communications is highly innovative design and manufacturing
company specializing in high-speed electronic components
in Palo Alto, California.
As he developed concepts for
this client, Phonsakkhwa focused on the essence of the word
terra (a highly reflective mountainous region of a planet)
and electronic frequency and amplitude waves.
The client's only requests were that
the new identity should be visually appealing, memorable,
practical, clean, professional and hi-tech. The new brand
identity also had to be easy to implement across a range
of applications, digital media, signage, banners, promotional
literature, stationery and communications system.
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